Mobilize, Don’t Miniaturize
Mobilize.
Don't miniaturize.
It's a famous quote and I think it's one of the best quotes I came aross when it comes to mobile application design principles. This quote has been most populized by Barbara Ballard from Little Springs Design
But apparently, she wasn't the first one who came up with this quote.
She said "I've been saying it for a few years now, although the exact phrasing was coined by fellow mobile UE professional Bob Miller: Mobilize, Don't Miniaturize. You can not get the same experience on the mobile as you do on the desktop, nor do you want to. The mobile platform offers so much more that can make the experience that much better. Basically, the mobile device is mobile. Thus The Carry Principle applies."
Comments